Repository logo
 

Dollars and Scents How the Right Smells Can Encourage Shoppers to Buy Healthier Foods

Authors

Phillips, Megan
Kapitan, Sommer

Supervisor

Item type

Other Form of Assessable Output

Degree name

Journal Title

Journal ISSN

Volume Title

Publisher

The Conversation

Description

Keywords

Retail, New Zealand, Consumers, Consumer choice, Scents, Herbs, Sensory cues

Source

Phillips, M., & Kapitan, S. (2024, June 24). Dollars and scents: How the right smells can encourage shoppers to buy healthier foods. The Conversation. https://theconversation.com/dollars-and-scents-how-the-right-smells-can-encourage-shoppers-to-buy-healthier-foods-232973

Rights statement

This article is republished from The Conversation under a Creative Commons license.