Long Distance Calling? Spatial Preference Patterns in Enterprise Microblogging in the Retail Industry

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dc.contributor.authorLekse, Dominiken_NZ
dc.contributor.authorRecker, Janen_NZ
dc.date.accessioned2014-12-04T01:20:19Z
dc.date.available2014-12-04T01:20:19Z
dc.date.copyright2014en_NZ
dc.date.issued2014en_NZ
dc.description.abstractWe examine enterprise social network usage data obtained from a community of store managers in a leading Australian retail organization, over a period of fifteen months. Our interest in examining this data is in spatial preferences by the network users, that is, to ascertain who is communicating with whom and where. We offer several contrasting theoretical perspectives for spatial preference patterns and examine these against data collected from over 12,000 messages exchanged between 530 managers in 897 stores. Our findings show that interactions can generally be characterized by individual preferences for local communication but also that two different user communities exist – locals and globals. We develop empirical profiles for these social network user communities and outline implications for theories on spatial influences on communication behaviours on enterprise social networks.en_NZ
dc.identifier.citationProceedings of the 25th Australasian Conference on Information Systems, 8th - 10th December, Auckland, New Zealand
dc.identifier.isbn978-1-927184-26-4
dc.identifier.urihttps://hdl.handle.net/10292/8161
dc.publisherACIS
dc.rights.accessrightsOpenAccess
dc.titleLong Distance Calling? Spatial Preference Patterns in Enterprise Microblogging in the Retail Industryen_NZ
dc.typeConference Contribution
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Proceedings of the 25th Australasian Conference on Information Systems, 8th - 10th December, Auckland, New Zealand