The Aestheticisation of the Everyday in the in-between of being and becoming art. The meaning of encounter is at the level of the everyday in relation to a reframing of being attentive in relation to duration (of the everyday), and the implications here for aesthetics, or the work of art. Blanchot’s Everyday: According to Blanchot’s notion of the everyday “The everyday escapes. This is its definition. We cannot help but miss it if we seek it through knowledge, for it belongs to a region where there is still nothing to know, just as it is prior to all relation insofar as it has always already been said, even while remaining unformulated, that is to say, not yet information.” (“Everyday Speech” (1959)). Blanchot’s everyday takes us back to existence, to what is most important, to spontaneity as it is lived. (the not ‘knowing’, beyond gender/genre — beyond categorisation). Blanchot insists that in the everyday the individual is in a state of “human anonymity”, held in its movement without knowing it: “we have no name, little personal reality, scarcely a face, just as we have no social determination to sustain or enclose us.” (Everyday speech).