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Design and Intuition An Exploration of Intuitive Strategies for Interior Designing in China

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Joseph, Frances

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Master of Creative Technologies

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Auckland University of Technology

Abstract

Most theories of intuition are psychologically or cognitively based rather than culturally focused; however, culture shapes the way we understand the world and intuition grows from this accumulated knowledge. This research investigates intuition in design and draws from traditional aesthetics, techniques, and values to explore and articulate strategies to enable a more contemporary and intuitive approach to interior design in China. Design concepts constitute a fundamental element of artistic design and typically emerge through two seemingly conflicting approaches: intuitive and rational thinking. While rational thinking relies on explicit knowledge and is well-suited for logical reasoning, intuitive thinking draws from tacit knowledge, operating on an instinctive or subconscious level. In practice, intuitive thinking plays a crucial role in various stages of the design process, exerting a substantial influence on the ultimate impact of designs. Therefore, it is essential to understand how intuitive thinking can effectively be applied in the field of design.

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