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Beyond Wrapping: Investigation of the Design Processes of Personalising Gift-Wrapping

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Exegesis(4.41 MB)

Date

2012

Authors

Supervisor

Ho, King Tong
Antonczak, Laurent

Item type

Thesis

Degree name

Master of Art and Design

Journal Title

Journal ISSN

Volume Title

Publisher

Auckland University of Technology

Abstract

This investigation explores the overall design processes of gift-wrapping within a Western context and is informed by the underpinning philosophical concept Ichigo Ichie (one encounter at a time) of gift exchanges in Japanese traditional wrapping rituals. Personalising the process of gift-wrapping is primary to the investigation, which is a visualisation of the immaterial effort to instil the emotions of the giver through the wrapping. The research intends to provide users with a new approach to gift-wrapping. It sustains the expression of immaterial feeling through a material object by incorporating a hands-on process that contributes to enhancing relationships in a material world. This will be examined by means of paper craft techniques.

Description

Keywords

Gift-wrapping, Ichigo Ichie, Design process, Intimate relationship, Paper craft techniques, Personalisation

Source

DOI

Publisher's version

Rights statement

Permanent link

https://hdl.handle.net/10292/5091

Collections

Masters Theses