Sustainable Practices in Luxury Hotels: Case Study of Four Seasons Hotels and Resorts

Abstract

This research explores what sustainable practices are adopted and how they can be implemented within the luxury hotels to align with the United Nations Sustainable Development Goals, focusing on the Four Seasons Hotels and Resorts as a case study. With increasing global awareness of environmental issues and the hospitality sector’s significant ecological footprint, luxury hotels are uniquely positioned to lead the charge in adopting sustainable practices.

This research utilised a qualitative case study approach to investigate the sustainable practices employed in the selected case study, and their implementation. Secondary data was obtained through: the official websites of the hotel group; associated websites, for example, the Global Sustainable Tourism Council and the United Nations World Tourism Organization; and available documents, news articles, and annual reports. The content analysis method was used to explore and analyse information.

This study delved into the sustainability practices in terms of environmental, economic, and social dimensions. It examined environmental sustainability through the lenses of resource conservation, waste management, ecosystem preservation, and the reduction of carbon emissions. Additionally, the research investigated social sustainability in terms of community involvement, employee wellbeing, and local purchase practices with suppliers. Economic sustainability was explored through strategies aimed at waste reduction, energy savings, and water conservation. By reviewing sustainable practices in the Four Seasons Hotels and Resorts, it was found that an ESG programme has been used as a framework to guide and manage its sustainable practices. Additional to a wide range of basic environmental practices, the Four Seasons has also implemented advanced environmental practices and comprehensive social sustainability practices. This study provides guidelines for luxury hoteliers by showing how sustainability practices can be implemented into their hotels. It also demonstrates that, despite adopting these practices, the Four Season’s image is positively maintained, and client satisfaction remains high.