Indigenous connections and social media: Māori involvement in the events at Standing Rock

aut.embargoNoen_NZ
aut.thirdpc.containsNoen_NZ
dc.contributor.advisorFrommherz, Gudrun
dc.contributor.advisorHenry, Ella
dc.contributor.authorFremaux, India
dc.date.accessioned2019-05-27T01:04:37Z
dc.date.available2019-05-27T01:04:37Z
dc.date.copyright2019
dc.date.issued2019
dc.date.updated2019-05-27T00:50:35Z
dc.description.abstractThe whirlwind development of digital ICTs has had significant implications for Indigenous peoples and their movements towards social and political change. Digital ICTs facilitate global Indigenous connections, assist the rapid diffusion of information and present a decentralised outlet for Indigenous perspectives. However, for Indigenous groups, issues of access, cultural appropriation and misrepresentation remain. With the aid of digital ICTs, the Standing Rock movement successfully united Indigenous cultures across the world. This research focuses on Māori in Aotearoa (New Zealand) who expressed passionate support on social media and even travelled thousands of kilometres to stand in solidarity with the Standing Rock Sioux. The aim of this study is to determine the interest and involvement of Māori in these events via the qualitative analysis of two data sets drawn from participants; in-depth interviews and personal social media posts. Each participant was chosen for their vociferous support of the Standing Rock movement and their identification as Māori. The findings revealed that while participant interest stemmed from a number of areas, particularly pertaining to Indigenous affinity and kinship, it was social media that initiated and sustained that interest. These results indicate that there are deep connections between Māori and the Standing Rock Sioux and the role of social media in facilitating and maintaining those connections was complex. Social media was used by participants to share information, encourage involvement, post updates on the events and present Indigenous perspectives and content. On this basis, it is recommended that more specific research on social media and its uses for Indigenous connection is completed to achieve exhaustive results. This study provides a solid base that may be applied to other Indigenous groups in their movements toward change.en_NZ
dc.identifier.urihttps://hdl.handle.net/10292/12530
dc.language.isoenen_NZ
dc.publisherAuckland University of Technology
dc.rights.accessrightsOpenAccess
dc.subjectIndigenousen_NZ
dc.subjectMāorien_NZ
dc.subjectNative Americanen_NZ
dc.subjectStanding Rocken_NZ
dc.subjectconnectionsen_NZ
dc.subjectsocial mediaen_NZ
dc.subjectactivismen_NZ
dc.subjectcyberactivismen_NZ
dc.subjectself-determinationen_NZ
dc.subjectsocial changeen_NZ
dc.subjectpolitical changeen_NZ
dc.titleIndigenous connections and social media: Māori involvement in the events at Standing Rocken_NZ
dc.typeThesisen_NZ
thesis.degree.grantorAuckland University of Technology
thesis.degree.levelMasters Theses
thesis.degree.nameMaster of Communication Studiesen_NZ
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