Wooliscroft, BenWilkes, James2025-09-292025-09-292025-06-25AMS Review, ISSN: 1869-814X (Print); 1869-8182 (Online), Springer Science and Business Media LLC, 15(1-2), 59-73. doi: 10.1007/s13162-025-00307-y1869-814X1869-8182http://hdl.handle.net/10292/19886Business research has offered many tools to understand the opportunity for single firms to create or realise value in the provisioning system. The majority of sustainability tools also relate to single firms, or households. Sustainability is a whole of system shift and we require tools to understand the relationship between different members of the provisioning system and the distribution of costs (internal and externalities) and profits through the system. Building on the work of Wroe Alderson, we provide a tool—the extended transvection—to analyse a provisioning system that provides insights into: information flows, value creation/capture/loss, risk, externalities, equity and fairness, and underperforming provisioning systems. Together these insights allow us to see the sustainability of the provisioning system. The extended transvection also allows for considering scenarios regarding adjusted/alternate provisioning systems.Open Access This article is licensed under a Creative Commons Attribution 4.0 International License, which permits use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons licence, and indicate if changes were made. The images or other third party material in this article are included in the article's Creative Commons licence, unless indicated otherwise in a credit line to the material. If material is not included in the article's Creative Commons licence and your intended use is not permitted by statutory regulation or exceeds the permitted use, you will need to obtain permission directly from the copyright holder. To view a copy of this licence, visit http://creativecommons.org/licenses/by/4.0/.http://creativecommons.org/licenses/by/4.0/35 Commerce, Management, Tourism and Services3507 Strategy, Management and Organisational Behaviour1505 Marketing3506 MarketingJournal ArticleOpenAccess10.1007/s13162-025-00307-y