Browsing Masters Theses by Author "Abdul-Ghani, Eathar Mohammad"
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Buyers' enduring involvement with online auctions: a New Zealand perspective
Abdul-Ghani, Eathar Mohammad (Auckland University of Technology, 2009)Consumer-to-consumer (C2C) online auctions represent an important new marketplace from which consumers can access the goods they require, an alternative marketplace to bricks-and-mortar and online retail stores. Sellers ...