Browsing Faculty of Design and Creative Technologies (Te Ara Auaha) by Author "Nelson, FM"
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Power & persuasion: constructing identity in religious communications
Nairn, AM; Nelson, FM; Johnson, RJK (The Australian and New Zealand Communication Association (ANZCA), 2015)According to Geertz (2002, p. 19), religion is “a system of symbols which acts to establish powerful, pervasive and long lasting moods and motivations” and provides adherents with a means for understanding the world. The ...