• Power & persuasion: constructing identity in religious communications

      Nairn, AM; Nelson, FM; Johnson, RJK (The Australian and New Zealand Communication Association (ANZCA), 2015)
      According to Geertz (2002, p. 19), religion is “a system of symbols which acts to establish powerful, pervasive and long lasting moods and motivations” and provides adherents with a means for understanding the world. The ...