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Browsing AUT Business School by Author "Chou, JPC"

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    • Dimensions of autotelic personality and their effects on perceived playfulness in the context of mobile internet and entertainment services 

      Tan, F. B.; Chou, JPC (Australian Computer Society (ACS), 2010)
      Autotelic Personality represents an important individual construct in flow theory yet little is known about its underlying dimensions. Csikszentmihalyi (1988) suggested that the higher the autotelic nature of an individual, ...
    • The effects of mobile service quality and technology compatibility on users' perceived playfulness 

      Tan, F. B.; Chou, JPC (Springer Berlin / Heidelberg, 2007)
      There is a growing body of research into Mobile Information and Entertainment Services in recent years. This study explored the effect of mobile service quality and its compatibility to mobile technology on users' perceived ...

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