Browsing AUT Business School by Author "Baker, J"

Now showing items 1-1 of 1

    • The Roots of Misalignment: Insights from a System Dynamics Perspective

      Baker, J; Singh, H (Association for Information Systems (AIS), 2015)
      Aligning IT strategy with business strategy has repeatedly been shown to yield organizational performance benefits, and is consistently among executives' most important goals. However, as organizations pursue strategic ...