California Dreamin' - inspiring innovative car design and development
California Dreamin' - inspiring innovative car design and development
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Date
2013-07-21
Authors
Robotham, A
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School of Art and Design, AUT University
Abstract
Why is California the home of the advanced design studios of every major automotive manufacturer? Take a road trip with Tony Robotham, Senior Lecturer at AUT University’s School of Engineering, and discover the influence that California has had on the design and development of the modern motorcar from the mid-1930s through to today and understand perhaps why the Golden State continues to inspire automotive designers and evoke aspirations of attractive lifestyles
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Robotham, T. (2013, July). California Dreamin' - inspiring innovative car design and development. Paper presented at California Design: AUT Art & Design Talk, Auckland Art Gallery.
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NOTICE: this is the author’s version of a work that was accepted for publication. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. Changes may have been made to this work since it was submitted for publication. A definitive version was subsequently published in (see Citation). The original publication is available at (see Publisher's Version).