Browsing Masters Dissertations by Date
Now showing items 21-40 of 785
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The Perceived Importance of the Changing Political Environment on SME Market Entry: New Zealand SMEs Entering the United States
(Auckland University of Technology, 2020)The central aim of this study is to explore the perceptions of New Zealand small-and medium-sized enterprises (SMEs) that have recently experienced internationalisation into the United States (US). The reason for this is ... -
The Use of Art Therapy in Work With Adult Survivors of Childhood Sexual Abuse Trauma: A Thematic Analysis
(Auckland University of Technology, 2020)This dissertation is an analysis of interdisciplinary literature, to develop themes that relate to the research topic of the use of art therapy in the therapeutic work with adult survivors of childhood sexual abuse trauma. ... -
Chinese Travellers’ Adoption of Mobile Payment Applications of WeChat Pay and Alipay in New Zealand Hotels
(Auckland University of Technology, 2020)Mobile payment has become increasingly popular in various consumption situations from daily coffee orders to the farmer’s market in recent years. As a result, mobile payment has accelerated the evolving of a cashless society ... -
How Is the Concept of Education for Sustainability (EfS) Currently Being Interpreted by a Small Group of Interested Teachers?
(Auckland University of Technology, 2020)We are fast approaching a climate catastrophe and yet education for sustainability (EfS) continues to be a programme addressed with a lack of urgency in many of our schools. Any chance of New Zealand schools achieving the ... -
What Factors Explain Charitable Donation in New Zealand?
(Auckland University of Technology, 2020)There are 114,110 non-profit organisations in New Zealand (Statistics New Zealand, 2015) and the most recent report by Giving New Zealand announces that total personal giving was $1.53 billion in 2014. To understand why ... -
Superstition on Zodiac and Firm Performance: Evidence From China
(Auckland University of Technology, 2020)Among the widespread superstitions in China, the “zodiac year” of birth, which occurs once every 12 years, is believed to bring bad luck to one’s career, health, or family. In this study I investigate if the zodiac year ... -
Ridesharing in Developing Countries: Perspectives From India and Thailand
(Auckland University of Technology, 2020)The increasing number of internet users and the adoption of cloud-based technology have significantly contributed to the growth of ridesharing across the world. Previous research in developed countries reveals that, despite ... -
China's Belt and Road Initiative: Perspectives from India
(Auckland University of Technology, 2020)Multilateralism is currently in doubt due to the growing protectionism of former dominant powers, like the United States (US). In contrast, China, an emerging power, has shown interest in securing a globalised world order ... -
An Integrative Review of the FAST, MASS and CPSS When Used in a Prehospital Setting
(Auckland University of Technology, 2020)Well-structured prehospital management is vital in acute stroke management to identify stroke quickly and accurately, and to administer the time-critical thrombolytic therapy. Utilisation of stroke screening tools is one ... -
A Gender Audit of the Leadership and Governance Boards of Hospitality Membership Organisations in New Zealand
(Auckland University of Technology, 2020)The hospitality industry around the world is growing and changing faster than ever; more than half of its workforce are women. But women have historically held poorer quality positions in the industry, so confront considerable ... -
The Effect of Zomato Online Reviews on Customers' Dining Intentions: The Moderating Role of Gender Difference
(Auckland University of Technology, 2020)With the popularity of Web 2.0 technologies and mobile applications, consumers are becoming increasingly socially interactive and media-oriented, relying on online reviews to help them with decision-making before an actual ... -
Microfinance and Women's Empowerment: The Case of Lao PDR
(Auckland University of Technology, 2020)Women's empowerment is a critical concern in developing countries. There are many attempts to address this issue, due to the realisation that the aims of development and poverty reduction cannot be effective without attention ... -
Exploring the Attitude of Chinese Self-drive Tourists Towards Driving Safety in New Zealand
(Auckland University of Technology, 2020)Road safety is a global issue that has been given attention in many countries. In tourist destinations, a high rate of car accidents can negatively influence the tourism market image. Self-drive tourism has become popular ... -
Disaster Management in Resource-constrained Economies: Lessons for Laos
(Auckland University of Technology, 2020)Natural disasters cause a huge loss of lives and property, and many nations are making efforts to mitigate the risk of disasters. Laos, a country that increasingly relies on hydropower, has suffered a major dam collapse ... -
A Systematic Review of the Use of Augmented Reality (AR) and Virtual Reality (VR) in Online Retailing
(Auckland University of Technology, 2020)While online shopping is popular, the online retail experience has various limitations. For example, customers may receive goods that are different from what they saw online after purchasing the goods. They may also find ... -
Celebrity Endorsement in the Sharing Accommodation Industry in China: The Impact of Message Appeal
(Auckland University of Technology, 2020)This study examines the effect of celebrity endorsement in the context of a sharing accommodation brand in China. More specifically, how the degree of congruency between the celebrity endorsers and the endorsed brand can ... -
A Kaupapa Māori Study of Sibling and Whānau Relationships: A Pūrākau Approach
(Auckland University of Technology, 2020)Siblings share a unique and intricate relationship unlike any other that offers a link to the past and connection to the present. Typically raised alongside one another, individual roles within the shared experience naturally ... -
Vagahau Niue for Teaching and Learning in New Zealand Schools
(Auckland University of Technology, 2020)This study employs autoethnography as the research method for exploring some of my experiences as a tagata 1 Niue working to support the development of Vagahau Niue 2 for learning and teaching in New Zealand schools. ... -
Transcending the Superego: A Heuristic Journey Exploring the Relationship Between the Superego and Spirituality
(Auckland University of Technology, 2020)A cruel superego can be destructive to the way we feel about ourselves, to the way we perceive and relate to others and to how we interact with the world. Spirituality can provide a sense of reprieve from these severe ... -
More Than Just Travellers?: A Focus on New Zealand’s Working Holiday Tourist Experiences
(Auckland University of Technology, 2020)This dissertation explored the working holiday scheme in New Zealand, with a focus on the experiences of the working holiday tourist and the challenges they may face. In recent years, the working holiday market has grown ...